Alexandre Gama is a long-time advertising copywriter and creative director from Brazil and the founder of the agency, Neogama. Founded in 1999, Neogama has won numerous awards and accolades in the advertising world. In fact, within the first year of operation, Neogama became the first Brazilian agency to win a Golden Lion at Cannes in its first year of operation. The feat has been repeated many times over and, as of 2016, the company has won 26 Golden Lions.
In 2002, the company was awarded a Cabore award as Agency of the Year by the newspaper, Meio e Mensagem. Just one year later, Neogama won two Golden Lions in two main categories at Cannes, a feat that had never been done by a Brazilian firm. Currently, Gama is focusing Neogama on the Brazilian advertising market after years of exploring the worldwide market. Under Gama’s guidance, Neogama will continue to be a powerhouse.
Jose Henrique Borghi is one of the most prominent names in the Brazilian Advertising world and is the man behind some of the most loved ads in the industry. He has created ads for big brands such as Fiat, Sazon, Unilever, Ox Cosmetics, Mitsubishi, and more. With the experience of over two decades in the advertising world, he has helped many corporate giants to achieve their targets by creating a highly efficient ad and marketing campaigns and more information click here.
Jose Borghi is the name to reckon with in the field of marketing and advertising today, not only in the Brazilian advertising world but across the globe. He is the man behind the famous ad, “The Mammals of Parmalat,” which was targeted towards wildlife conservation. Jose Henrique Borghi feels that the companies need to evolve with time and develop new marketing and advertising strategies to ensure they continue to have the edge over its competition. He has worked with many Fortune 500 companies over the years and helps his present enterprise, Mullen Lowe Brasil, get big clients through his strategic leadership. He serves as the co-CEO of Mullen Lowe Brazil along with Andre Gomes.
He has won many awards at the Cannes Film Festival, New York Film Festival, Abril Awards, Clio Awards, and more. He started his career in advertising in the year 1989 when he joined Standard Ogilvy after completing his graduation from the Pontifical Catholic University. After leaving Standard Ogilvy, he worked at many other leading ad agencies, such as DM9/DDB, Talent, FCB, and Leo Burnett. It helped him get the confidence and experience needed to start his firm, which he did in 2002 along with his friend, Erh Ray. His firm BorghiErh Creative Intelligence achieved new heights of success in a very short period, even when they didn’t have capital or big banks to support them financially. Jose’s firm merged a couple of occasions with brands and is the present Mullen Lowe.
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